Do You Know Your Competition ?

July 24th, 2007 @ 5:56 am | David Krug | 0 comments

One of the joys of web publishing is competition. I am a very competition driven person. I believe I’m one of the better, smarter, publishers when it comes to launching successful sites on a shoestring budget. You would be suprised who I think is my greatest competition.

In my opinion my greatest competition is me. I really am a “What have you done for us lately” kind of person. One of my favorite successes of all time is obviously 901am, little do most people know is that I started this site, I had a vision for it and I accomplished it. Some days it’s hard to look at a site you created only to see yourself scrubbed from any mention but I don’t see it as a legacy site. I see 901am as a huge learning experiment. I’ve always viewed my best work as the work I haven’t accomplished yet.

In publishing most often your greatest competition is yourself. I know the person that is hardest on me is me. For every Tom,Dick, and Harry that rips into me I’ve probably ripped into me twice as hard and a bit more furious.

You pick up the pieces and your learn from your mistakes. That’s the nature of any business. You don’t have to love those who dump on you. You don’t have respect them. But you should at least listen because behind the criticism there is probably a sliver of truth that you can glean. That gleaning becomes wisdom.

Without a doubt the only person that can defeat you is yourself. Only you can decide if you are a loser in the publishing world. The tools are equal, the ability to market yourself is equal, the playing field and the audience is all the same. The question is Will you defeat yourself? Publishing is like golf. All the tools are the same, the field is the same, the audience is the same. It’s all about YOU, showing up to be great.

Got a moment for greatness?

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